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Director of Product Marketing, Data Privacy Products
Pixalate, Inc. • Remote • Posted 20 days ago
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Remote • Full-time • Senior Manager
Job Highlights
Using AI ⚡ to summarize the original job post
Pixalate is seeking a Director of Product Marketing for its Data Privacy Products, focusing on driving go-to-market initiatives and increasing brand awareness in the global online privacy and compliance arena. The role involves developing comprehensive marketing plans for new product launches, supporting sales and customer success teams, maintaining knowledge of privacy regulations, and collaborating with cross-functional teams. The ideal candidate will have a passion for data privacy and a deep understanding of the Ad Tech industry.
Responsibilities
- Develop and execute comprehensive go-to-market plans for new online privacy compliance product launches and feature updates, including target market identification, value prop development for Pixalate's various audiences.
- Support sales and Customer Success team with marketing collateral, webinars, case studies, content and presentations; collaborate with cross-functional teams including data science, product, design and marketing.
- Maintain a deep understanding of the online privacy compliance space, staying up to date on all U.S. state, federal and global privacy regulations, and enforcement actions impacting the media & technology industry (with focus on implications for Ad Tech).
- Be a customer advocate. Build and nurture relationships with customers to gather testimonials, case studies and reviews. Leverage customer success stories in marketing efforts.
- Collaborate closely with Data Privacy Product Manager & global teams develop briefing papers, blog posts, presentations, conduct webinars, brown bags and client presentations.
- Collaborate with the Global Marketing team to organize and coordinate marketing events and conferences, emphasis on data privacy related events.
Qualifications
Required
- Proven experience as a Product Marketing Manager, Brand Manager or similar role
- Experience and understanding of data privacy compliance technologies & related customer use cases
- Application of online & data privacy compliance application to Ad-Tech ecosystem, a plus
- Experience with event planning including webinars, client panels, presentations, conferences etc., design and copywriting experience, a plus
- Outstanding communication and presentation skills
- MUST have 5+ years of experience in B2B Marketing roles
- MUST have 5-10 years of experience related to online privacy, data compliance solutions
Full Job Description
Job Description
Director of Product Marketing, Data Privacy Products
Employment Type: Full-Time
Location : NYC (remote)
Minimum Experience : 8-10 years
Pixalate is an online trust and safety platform that protects businesses, consumers, and children from deceptive, fraudulent, and non-compliant mobile, CTV apps, and websites.
Our software and data have been used to unearth multiple high-profile criminal and illegal surveillance cases including:
+ Gizmodo: An iCloud Feature Is Enabling a $65 Million Scam, New Research Says (https://gizmodo.com/apple-icloud-private-relay-ad-fraud-scam-research-1849803510)
+ Adweek: A 7-Figure Ad Fraud Scheme Running on Roku Underlines Murkiness of CTV (https://www.adweek.com/programmatic/pixalate-ad-fraud-scheme-roku-murkiness-ctv/)
+ Washington Post: Your kids' apps are spying on them (https://www.washingtonpost.com/technology/2022/06/09/apps-kids-privacy/)
+ Pro Publica: Porn, Piracy, Fraud: What Lurks Inside Google's Black Box Ad Empire (https://www.propublica.org/article/google-display-ads-piracy-porn-fraud)
+ ABC7 News: The State of Children's Privacy Onlin e (https://www.youtube.com/watch?v=qhFAxvs-mBY)
+ NBC News: How many apps are tracking your children (https://www.pixalate.com/blog/jalal-nasir-nbc-12news-apps-tracking-child)
Our team of lawyers, data scientists, engineers, economists, and researchers span globally with a presence in California, New York, Washington DC, London, and Singapore.
About The Role
We are seeking a dedicated, dynamic and experienced Product Marketing Director to support Pixalate's Online Privacy & Compliance products. The successful candidate will be responsible for driving go-to-market initiatives, and increasing Pixalate's brand awareness as a thought leader & solution provider in the Global Online Privacy & Compliance arena.
Responsibilities
+ Develop and execute comprehensive go-to-market plans for new online privacy compliance product launches and feature updates, including target market identification, value prop development for Pixalate's various audiences.
+ Support sales and Customer Success team with marketing collateral, webinars, case studies, content and presentations; collaborate with cross-functional teams including data science, product, design and marketing.
+ Maintain a deep understanding of the online privacy compliance space, staying up to date on all U.S. state, federal and global privacy regulations, and enforcement actions impacting the media & technology industry (with focus on implications for Ad Tech).
+ Be a customer advocate. Build and nurture relationships with customers to gather testimonials, case studies and reviews. Leverage customer success stories in marketing efforts.
+ Collaborate closely with Data Privacy Product Manager & global teams develop briefing papers, blog posts, presentations, conduct webinars, brown bags and client presentations.
+ Collaborate with the Global Marketing team to organize and coordinate marketing events and conferences, emphasis on data privacy related events.
Qualifications
+ Proven experience as a Product Marketing Manager, Brand Manager or similar role
+ Experience and understanding of data privacy compliance technologies & related customer use cases
+ Have a killer passion for data privacy and protecting consumers from data surveillance
+ Application of online & data privacy compliance application to Ad-Tech ecosystem, a plus
+ Experience with event planning including webinars, client panels, presentations, conferences etc., design and copywriting experience, a plus
+ Outstanding communication and presentation skills
Requirements
+ MUST have 5+ years of experience in B2B Marketing roles
+ MUST have 5-10 years of experience related to online privacy, data compliance solutions
Benefits
We focus on doing things differently and challenge each other to be the best we can be.
+ Excellent benefits package, including medical, dental, and vision insurance
+ Premiums 100% covered for employees and 50% covered for dependents
+ Unlimited PTO
+ 401k
+ Monthly internet reimbursement
+ Casual work environment
+ Flexible hours
+ Opportunity for advancement
+ Fun annual team events
+ Being part of a high performing team that wants to win and have fun doing it
+ Extremely competitive compensation
Powered by JazzHR
Director of Product Marketing, Data Privacy Products
Employment Type: Full-Time
Location : NYC (remote)
Minimum Experience : 8-10 years
Pixalate is an online trust and safety platform that protects businesses, consumers, and children from deceptive, fraudulent, and non-compliant mobile, CTV apps, and websites.
Our software and data have been used to unearth multiple high-profile criminal and illegal surveillance cases including:
+ Gizmodo: An iCloud Feature Is Enabling a $65 Million Scam, New Research Says (https://gizmodo.com/apple-icloud-private-relay-ad-fraud-scam-research-1849803510)
+ Adweek: A 7-Figure Ad Fraud Scheme Running on Roku Underlines Murkiness of CTV (https://www.adweek.com/programmatic/pixalate-ad-fraud-scheme-roku-murkiness-ctv/)
+ Washington Post: Your kids' apps are spying on them (https://www.washingtonpost.com/technology/2022/06/09/apps-kids-privacy/)
+ Pro Publica: Porn, Piracy, Fraud: What Lurks Inside Google's Black Box Ad Empire (https://www.propublica.org/article/google-display-ads-piracy-porn-fraud)
+ ABC7 News: The State of Children's Privacy Onlin e (https://www.youtube.com/watch?v=qhFAxvs-mBY)
+ NBC News: How many apps are tracking your children (https://www.pixalate.com/blog/jalal-nasir-nbc-12news-apps-tracking-child)
Our team of lawyers, data scientists, engineers, economists, and researchers span globally with a presence in California, New York, Washington DC, London, and Singapore.
About The Role
We are seeking a dedicated, dynamic and experienced Product Marketing Director to support Pixalate's Online Privacy & Compliance products. The successful candidate will be responsible for driving go-to-market initiatives, and increasing Pixalate's brand awareness as a thought leader & solution provider in the Global Online Privacy & Compliance arena.
Responsibilities
+ Develop and execute comprehensive go-to-market plans for new online privacy compliance product launches and feature updates, including target market identification, value prop development for Pixalate's various audiences.
+ Support sales and Customer Success team with marketing collateral, webinars, case studies, content and presentations; collaborate with cross-functional teams including data science, product, design and marketing.
+ Maintain a deep understanding of the online privacy compliance space, staying up to date on all U.S. state, federal and global privacy regulations, and enforcement actions impacting the media & technology industry (with focus on implications for Ad Tech).
+ Be a customer advocate. Build and nurture relationships with customers to gather testimonials, case studies and reviews. Leverage customer success stories in marketing efforts.
+ Collaborate closely with Data Privacy Product Manager & global teams develop briefing papers, blog posts, presentations, conduct webinars, brown bags and client presentations.
+ Collaborate with the Global Marketing team to organize and coordinate marketing events and conferences, emphasis on data privacy related events.
Qualifications
+ Proven experience as a Product Marketing Manager, Brand Manager or similar role
+ Experience and understanding of data privacy compliance technologies & related customer use cases
+ Have a killer passion for data privacy and protecting consumers from data surveillance
+ Application of online & data privacy compliance application to Ad-Tech ecosystem, a plus
+ Experience with event planning including webinars, client panels, presentations, conferences etc., design and copywriting experience, a plus
+ Outstanding communication and presentation skills
Requirements
+ MUST have 5+ years of experience in B2B Marketing roles
+ MUST have 5-10 years of experience related to online privacy, data compliance solutions
Benefits
We focus on doing things differently and challenge each other to be the best we can be.
+ Excellent benefits package, including medical, dental, and vision insurance
+ Premiums 100% covered for employees and 50% covered for dependents
+ Unlimited PTO
+ 401k
+ Monthly internet reimbursement
+ Casual work environment
+ Flexible hours
+ Opportunity for advancement
+ Fun annual team events
+ Being part of a high performing team that wants to win and have fun doing it
+ Extremely competitive compensation
Powered by JazzHR
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