Marketing Support Manager

Job Highlights

Using AI ⚡ to summarize the original job post

Responsibilities

• Directly support the new ways of working enablement through business ownership of the Adobe Workfront tool.
• Work on projects within the agile program increment schedule.
• Solution for organizational and functional business needs alongside solution architects and the MarTech organization.
• Onboard, engage, and adopt internal marketers and external agency partners of the Adobe Workfront workflow tool.
• Discover problem statements and functional requirements from client partners up to executive leadership.
• Support epic grooming, enhancement prioritization, backlog management, design, and UAT with solution architects.
• Identify areas of workflow automation through business processes for revenue generating opportunities.
• Create functional process maps inclusive of key roles, artifacts, dependencies, and integration across enterprise.
• Communicate process of program, critical impacts, and other key information to client partners up to executive leadership.
• Identify trends in process data to optimize workflows and create efficiencies across organization.

Qualifications

Required

• In-depth experience with technical processes and working within marketing resource management toolsets.
• Expertise in marketing fundamentals.
• Experience in driving change and optimizing workflows.
• Grounded in marketing resource management implementation strategy and continuous improvement and process optimization.

Preferred

• Adobe Workfront intermediate to advanced skills; admin experience preferred.
• Advanced campaign analytics and performance measurement experience.
• Process optimization and continuous improvement skills.
• Agile operations skills.
• Ability to collaborate and drive change.