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SENIOR PRODUCT ANALYST, E-COMMERCE

Hearst Corporation • New York, NY 10001 • Posted 1 day ago

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Hybrid • Full-time • $150,000-$185,000/yr • Senior Level

Job Highlights

Using AI ⚡ to summarize the original job post

Hearst Corporation is seeking a highly motivated and experienced Senior Product Analyst to join our E-Commerce team. This role involves optimizing revenue for Hearst commerce experiences through product development, consumer analytics, A/B testing methodologies, and retail technologies. The position offers a hybrid work setting in NYC/Seattle and requires proficiency in analytics tools, experience with A/B testing, and an understanding of digital media, content management, or e-commerce user experiences.

Responsibilities

  • Manage the implementation of multiple experiments and features aimed at optimizing revenue for Hearst commerce experiences.
  • Utilize analytics tools to analyze user behavior, identify trends, and make data-driven recommendations to improve the overall performance of Hearst commerce platforms.
  • Conduct A/B tests to measure the impact of various product features and optimizations, and iterate based on the results.
  • Collaborate with cross-functional teams including product managers, analysts, data engineers, designers, and business teams to drive initiatives that enhance the user experience.
  • Work with finance and data engineering to understand the impact of user experiences to overall P&L and develop strategies that will optimize profitability across multiple user experiences.
  • Develop and present insights and recommendations to key stakeholders to drive informed decision-making.

Qualifications

Required

  • Proficiency in analytics tools such as Google Analytics, Adobe Analytics, or similar platforms.
  • Experience with A/B testing methodologies and tools like Optimizely, Google Optimize, or similar platforms.
  • An understanding of digital media, content management, or e-commerce user experiences including user journeys, KPIs, and recommendation strategies is strongly preferred.
  • Excellent analytical and problem-solving skills, with the ability to translate complex data into actionable insights.
  • Strong communication and collaboration skills, with the ability to work effectively across cross-functional teams.
  • Detail-oriented with a passion for delivering high-quality results in a fast-paced environment.

Full Job Description

Hearst Corporation is seeking a highly motivated and experienced Senior Product Analyst to join our E-Commerce team. . Hearst E-commerce is a newly formed organization focused on developing and supporting E-Commerce across Hearst’s consumer media portfolio. Our goal is to make it easier to buy all the goods and services our thousands of journalists research every day. We work across a range of focus areas, including building and operating marketplaces, creating performance advertising tools, to helping develop editorial tools to simplify content creation workflows. This breadth helps give our team unique perspectives into the needs of Hearst’s reader and viewership across the globe.As a member of the larger Hearst community, our team is focused on developing a supportive, inclusive culture, and giving back to our communities. Hearst employees have access to extensive training and development opportunities, ranging from robust internship, mentorship, and sponsorship programs to unique opportunities to partner with emerging women-led startups in media, technology and data funded through HearstLab, one of our venture investment groups. Our community support includes the Hearst Foundation, which has overseen more than $1.3 billion in grants to build healthy, productive, and inspiring opportunities, to our corporate donation matching.Your ImpactHearst Corporation is seeking a highly motivated and experienced Senior Product Analyst to join our E-Commerce team. As a Senior Product Analyst, you will play a crucial role in optimizing revenue for Hearst commerce experiences by leveraging your expertise in product development, consumer analytics, A/B testing methodologies, and retail technologies.If you’re interested in a startup environment with an opportunity to define new customer experiences in support of our many Hearst media brands, then this may be the role for you.Your ResponsibilitiesManage the implementation of multiple experiments and features aimed at optimizing revenue for Hearst commerce experiences.Utilize analytics tools to analyze user behavior, identify trends, and make data-driven recommendations to improve the overall performance of Hearst commerce platforms.Conduct A/B tests to measure the impact of various product features and optimizations, and iterate based on the results.Collaborate with cross-functional teams including product managers, analysts, data engineers, designers, and business teams to drive initiatives that enhance the user experience.Work with finance and data engineering to understand the impact of user experiences to overall P&L and develop strategies that will optimize profitability across multiple user experiences.Develop and present insights and recommendations to key stakeholders to drive informed decision-making. Key CompetenciesProficiency in analytics tools such as Google Analytics, Adobe Analytics, or similar platforms.Experience with A/B testing methodologies and tools like Optimizely, Google Optimize, or similar platforms.An understanding of digital media, content management, or e-commerce user experiences including user journeys, KPIs, and recommendation strategies is strongly preferred.Excellent analytical and problem-solving skills, with the ability to translate complex data into actionable insights.Strong communication and collaboration skills, with the ability to work effectively across cross-functional teams.Detail-oriented with a passion for delivering high-quality results in a fast-paced environment.This position is hybrid in our NYC/Seattle offices. In accordance with applicable law, Hearst is required to include a reasonable estimate of the compensation for this role if hired in New York. The reasonable estimate, if hired in New York, is $150,000-$185,000,000. Please note this information is specific to those hired in New York. If this role is open to candidates outside of New York, the salary range would be aligned to that specific location. A final decision on the successful candidate’s starting salary will be based on a number of permissible, non-discriminatory factors, including but not limited to skills and experience, training, certifications, and education. Hearst provides a competitive benefits package, including medical, dental, vision, disability and life insurance, 401(k), paid holidays and paid time off, employee assistance programs, and more.In accordance with applicable law, Hearst is required to include a reasonable estimate of the compensation for this role if hired in New York City. The reasonable estimate, if hired in New York City, is $150,000-$185,000. Please note this information is specific to those hired in New York City. If this role is open to candidates outside of New York City, the salary range would be aligned to that specific location. A final decision on the successful candidate’s starting salary will be based on a number of permissible, non-discriminatory factors, including but not limited to skills and experience, training, certifications, and education. Hearst provides a competitive benefits package, including medical, dental, vision, disability and life insurance, 401(k), paid holidays and paid time off, employee assistance programs, and more.In accordance with applicable law, Hearst is required to include a reasonable estimate of the compensation for this role if hired in Washington. The reasonable estimate, if hired in Washington, is $150,000-$185,000. Please note this information is specific to those hired in Washington. If this role is open to candidates outside of Washington, the salary range would be aligned to that specific location. A final decision on the successful candidate’s starting salary will be based on a number of permissible, non-discriminatory factors, including but not limited to skills and experience, training, certifications, and education. Hearst provides a competitive benefits package, including medical, dental, vision, disability and life insurance, 401(k), paid time off (including 10 paid holidays, 15 days paid vacation, three personal days, and seven days of paid sick time), employee assistance programs, and more.Hearst is one of the nation’s largest global, diversified information, services and media companies.Hearst has been innovating for more than a century, leading with purpose, integrity and a culture of care, with a mission to inform audiences and improve lives.The company’s diverse portfolio includes global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; Hearst Transportation, which includes CAMP Systems International, a major provider of software-as-a-service solutions for managing maintenance of jets and helicopters; ownership in cable television networks such as A&E, HISTORY, Lifetime and ESPN; 35 television stations; 24 daily and 52 weekly newspapers; digital services businesses; and more than 200 magazines around the world.Hearst is always moving forward, investing in healthcare solutions to improve patient outcomes and technology that curbs emissions; providing vital analysis, data and software to the global financial services industry; delivering important service and investigative journalism; and inspiring audiences with sports and entertainment programming.With a commitment to maintaining the highest quality in its products and services, Hearst is dedicated to serving the communities it operates in, both civically and philanthropically.Hearst is an Equal Employment Opportunity employer. We do not discriminate in hiring on the basis of race, color, national origin, religion, creed, sex or gender, gender identity, gender expression, sexual orientation, age, physical or mental disability, military or veteran status, or any other characteristic protected by federal, state, or local law.Full timePosting Date: 2024-05-03