Earnbetter

Job Search Assistant

Logo

DIRECTOR OF SALES, CATEGORY LEAD - REMOTE

Lowe's • Remote • Posted 3 days ago

Boost your interview chances in seconds

Tailored resume, cover letter, and cheat sheet

Remote • Full-time • $133,400-$222,500/yr • Senior Manager

Job Highlights

Using AI ⚡ to summarize the original job post

The Director of Sales, Category Lead at Lowe's will play a crucial role in accelerating the growth of the advertising sales team, focusing on driving digital revenue through the management of sales across a portfolio of ad products. This role involves acting as a partnership leader, leveraging knowledge of the digital and programmatic ecosystem, and working closely with internal teams, media agencies, DSPs, and advertisers to identify sales opportunities for account growth while providing exceptional client service.

Responsibilities

  • Focus on a designated category by driving advertising sales growth through building and leading strategic plans for cultivating partnerships and identifying & pitching new business opportunities with Lowe’s existing brand partners
  • Build category and client account plans that understand client needs, identify opportunities to develop creative solutions, and leverage in-depth data analysis to form and deliver actionable recommendations for both short- and long-term advertising strategy for clients that encompass both paid media and shopper marketing budgets
  • Partner with the Lowe’s Merchant organization to drive overall client sales and engagement with Lowe’s, inclusive of Lowe’s One Roof Media Network along with larger Lowe’s objectives
  • Craft and deliver compelling sales presentations and execute sales calls with agency planning/buying groups and clients to secure business
  • Provide pipeline analysis to track sales opportunities against quarterly and annual goals
  • Become a knowledgeable partner and advocate for Lowe’s Advertising solutions, both internally and within the advertising marketplace
  • Own, manage, and develop relationships with clients and agencies through routine communication; actively grow industry relationships to gain marketplace intelligence
  • Manage accounts from pre-sale pipeline through post-sale analysis
  • Educate advertisers on performance metrics, insights, and how to drive greater results
  • This position manages/supervises people

Qualifications

Required

  • Bachelor's Degree in Economics, Marketing, Advertising, Statistics, Engineering or Business
  • 9 Years Progressive experience in omni-channel advertising sales, digital advertising (display, video, CTV, search, social), and experiential marketing
  • 3 Years Experience with programmatic strategies and data sales
  • 2 Years Sales team management experience, including financial tracking and team goal setting, people development, and sales operational excellence
  • Strong financial rigor for exceeding revenue goals for the team
  • Extensive knowledge of the digital media environment, advertising and marketing trends, and the technology & agency landscape
  • Demonstrated ability to thrive in a fast-paced environment while managing multiple projects and tight deadlines
  • Excellent organizational, relationship-building, and communication (written and verbal) skills
  • Well-versed in the Microsoft Office suite (Excel and PowerPoint)

About Lowe's

Lowe's is a leading American home improvement retailer that offers a wide range of products and services to help customers enhance and maintain their homes. The company operates over 2,200 stores across the United States, Canada, and Mexico, with a strong emphasis on providing quality products, exceptional service, and innovative solutions for home improvement projects. Although facing competition from The Home Depot, Lowe's continues to invest in technology, expand its online offerings, and improve the customer experience to meet evolving needs in the market.

Full Job Description

Your Impacthe Director of Sales, Category Lead will play a critical role in accelerating the growth of our advertising sales team, with a focus on driving digital revenue through the management of sales across our portfolio of ad products, including, but not limited to: programmatic, display, sponsorship/social, custom content, audio, and short form video. The Director of Sales, Category Lead is responsible for acting as a partnership leader between One Roof Lowe's Media Network, other internal Lowe's teams, media agencies, DSPs, and advertisers. The Director of Sales, Category Lead will leverage an in-depth knowledge of the digital and programmatic ecosystem along with strong organizational, analytical and project management skills to identify sales opportunities for account growth while providing exceptional client service. In this role, you will work closely with VP's to maximize revenue for Lowe's.What you will do• Focus on a designated category by driving advertising sales growth through building and leading strategic plans for cultivating partnerships and identifying & pitching new business opportunities with Lowe’s existing brand partners• Build category and client account plans that understand client needs, identify opportunities to develop creative solutions, and leverage in-depth data analysis to form and deliver actionable recommendations for both short- and long-term advertising strategy for clients that encompass both paid media and shopper marketing budgets• Partner with the Lowe’s Merchant organization to drive overall client sales and engagement with Lowe’s, inclusive of Lowe’s One Roof Media Network along with larger Lowe’s objectives• Craft and deliver compelling sales presentations and execute sales calls with agency planning/buying groups and clients to secure business• Provide pipeline analysis to track sales opportunities against quarterly and annual goals• Become a knowledgeable partner and advocate for Lowe’s Advertising solutions, both internally and within the advertising marketplace• Own, manage, and develop relationships with clients and agencies through routine communication; actively grow industry relationships to gain marketplace intelligence• Manage accounts from pre-sale pipeline through post-sale analysis• Educate advertisers on performance metrics, insights, and how to drive greater results• This position manages/supervises peopleRequired Qualifications:• Bachelor's Degree in Economics, Marketing, Advertising, Statistics, Engineering or Business• 9 Years Progressive experience in omni-channel advertising sales, digital advertising (display, video, CTV, search, social), and experiential marketing• 3 Years Experience with programmatic strategies and data sales• 2 Years Sales team management experience, including financial tracking and team goal setting, people development, and sales operational excellence• Strong financial rigor for exceeding revenue goals for the team• Extensive knowledge of the digital media environment, advertising and marketing trends, and the technology & agency landscape• Demonstrated ability to thrive in a fast-paced environment while managing multiple projects and tight deadlines• Excellent organizational, relationship-building, and communication (written and verbal) skills• Well-versed in the Microsoft Office suite (Excel and PowerPoint)About Lowe’sLowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE 50 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2023 sales of more than $86 billion, Lowe’s operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing and helping to develop the next generation of skilled trade experts. For more information, visit Lowes.com.Pay Range: $133,400.00 - $222,500.00 annuallyStarting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit our benefits page.Lowe's hourly remote associates cannot reside in Alaska, California or Hawaii. Lowe's salaried remote associates cannot reside in Alaska or Hawaii.Lowe’s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.Qualified applicants with arrest or conviction records will be considered for Employment in accordance with applicable laws, including the Los Angeles County Fair Chance Ordinance for Employers, the Los Angeles Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act.Lowe’s believes that conviction records may have a direct, adverse, and negative relationship to the following job duties: accessing company property, assets, information and products; partnering, supervising, and regularly working with other Lowe’s employees; and adhering to and monitoring compliance and safety guidelines. Job SummaryJob number: JR-01873614Date posted : 2024-08-30Profession: CorporateEmployment type: Full timeType: Full time