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Product Marketing Manager

Adecco • Warminster, PA 18974 • Posted 2 days ago via LinkedIn

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In-person • Full-time • Mid Level

Job Highlights

Using AI ⚡ to summarize the original job post

Adecco Creative and Marketing is seeking an experienced Product Marketing Manager with a focus on refining and communicating the value of technical products, including servers, to both internal teams and external customers. This role involves developing product messaging, creating marketing materials, and collaborating with product and sales teams to ensure effective market positioning.

Responsibilities

  • Develop and refine messaging for technical products, ensuring clear, compelling communication that resonates with target audiences.
  • Create product-specific marketing collateral, including presentations, brochures, and leave-behinds for customers.
  • Collaborate with product teams to translate complex technical details into customer-facing materials that highlight product benefits.
  • Drive go-to-market strategies for new products and enhancements, ensuring successful launches and customer engagement.
  • Work closely with sales teams to support product positioning and develop tools that assist in the sales process.
  • Conduct market research to stay informed on industry trends and competitor positioning, ensuring our messaging remains competitive and relevant.

Qualifications

Required

  • Proven experience in product marketing, preferably with technical or enterprise-level products (e.g., servers, hardware, software).
  • Strong ability to simplify complex technical concepts and communicate them effectively to non-technical audiences.
  • Experience developing marketing collateral, including product briefs, presentations, and customer leave-behinds.
  • Excellent written and verbal communication skills with a strong attention to detail.
  • Ability to work cross-functionally with product, sales, and marketing teams to align on messaging and strategy.

Preferred

  • Experience in the technology sector, especially in areas such as servers or enterprise hardware.
  • Familiarity with product lifecycle management and go-to-market strategies for technical products.

About Adecco

Adecco is a multinational human resource services company headquartered in Zurich, Switzerland, offering staffing services for temporary, contract, and permanent roles across various industries worldwide. With over 5,000 offices in more than 60 countries, Adecco connects job seekers with job opportunities and provides workforce solutions for clients, including recruitment, hiring management, and training services. It competes with other industry leaders like Randstad and ManpowerGroup, maintaining a leading position in the global staffing industry.

Full Job Description

Adecco Creative and Marketing is looking for an experienced Product Marketing Manager with a strong background in marketing and designing collateral for technical products. This role will focus on refining and communicating the value of our products, including servers and other cutting-edge technologies, to both internal teams and external customers. You will play a key role in shaping product messaging, developing marketing materials, and ensuring our products are effectively positioned in the marketplace.


This role is full-time on site in Warminster, PA. Please only local candidates apply.


Key Responsibilities:

  • Develop and refine messaging for technical products, ensuring clear, compelling communication that resonates with target audiences.
  • Create product-specific marketing collateral, including presentations, brochures, and leave-behinds for customers.
  • Collaborate with product teams to translate complex technical details into customer-facing materials that highlight product benefits.
  • Drive go-to-market strategies for new products and enhancements, ensuring successful launches and customer engagement.
  • Work closely with sales teams to support product positioning and develop tools that assist in the sales process.
  • Conduct market research to stay informed on industry trends and competitor positioning, ensuring our messaging remains competitive and relevant.


Qualifications:

  • Proven experience in product marketing, preferably with technical or enterprise-level products (e.g., servers, hardware, software).
  • Strong ability to simplify complex technical concepts and communicate them effectively to non-technical audiences.
  • Experience developing marketing collateral, including product briefs, presentations, and customer leave-behinds.
  • Excellent written and verbal communication skills with a strong attention to detail.
  • Ability to work cross-functionally with product, sales, and marketing teams to align on messaging and strategy.


Preferred Skills:

  • Experience in the technology sector, especially in areas such as servers or enterprise hardware.
  • Familiarity with product lifecycle management and go-to-market strategies for technical products.


If you’re passionate about translating technical products into compelling marketing messages and materials that drive customer engagement, we encourage you to apply!