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Digital Account Executive
MediaNews Group, Inc. • Remote • Posted 8 days ago
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Remote • Full-time • $24.04-$31.25/hr • Mid Level
Job Highlights
Using AI ⚡ to summarize the original job post
MediaNews Group is seeking a dynamic and results-driven Digital Account Executive to join our sales team. The role involves managing client relationships, developing new business opportunities, and driving sales growth for our digital advertising products. The position is remote but requires residing in the state of Michigan.
Responsibilities
- Develop and maintain strong, long-term relationships with clients and serve as the primary point of contact for all digital advertising needs to ensure client satisfaction
- Identify and pursue new business opportunities to achieve sales targets, conduct market research to identify potential clients and generate leads
- Oversee the execution of digital advertising campaigns, including display, social media, email marketing, and other online marketing strategies; ensure campaigns are delivered on time, within budget, and meet client expectations
- Understand client business goals and provide strategic advice on digital marketing solution, present and explain the benefits of our digital products to clients
- Monitor campaign performance and provide clients with detailed reports and insights; use analytics to optimize campaign performance and recommend improvements
- Work closely with internal teams, including creative, technical, and production, to ensure seamless execution of campaigns; coordinate with other departments to deliver integrated marketing solutions
- Stay up-to-date with industry trends, emerging technologies, and competitive landscape and use this knowledge to educate clients and drive innovative solutions
- Maintain sales activities and client interactions in pipeline
- Prepare sales reports and forecasts for management
Qualifications
Required
- Bachelor's degree preferred
- 3+ years of experience in digital sales, account management, or a related field, preferably within a media company
- Strong understanding of digital marketing channels, including SEO, SEM, social media, display advertising, and email marketing
- Excellent communication and presentation skills
- Ability to build and maintain client relationships
- Proven track record of meeting or exceeding sales targets
- Analytical mindset with the ability to interpret data and make data-driven decisions
- Proficiency in CRM software and Google Docs
- Creative thinking and problem-solving abilities
About MediaNews Group, Inc.
MediaNews Group operates in the local news and information industry, publishing 68 daily and over 300 weekly publications in the United States. They offer both print and online platforms, reaching over 60 million people each month. The company is committed to delivering essential news, supporting a free press, and providing advertising solutions for local businesses through their Adtaxi digital marketing agency.
Full Job Description
Summary:
MediaNews Group is seeking a dynamic and results-driven Digital Account Executive to join our sales team. The ideal candidate will be responsible for managing client relationships, developing new business opportunities, and driving sales growth for our digital advertising products. You will work closely with clients to understand their marketing needs and deliver effective digital solutions that maximize their return on investment.
*This is a remote role but you must reside in the state of Michigan.
What you will do:
What you will bring:
The hourly wage is $24.04 - $31.25. This position is eligible for incentive compensation (commission) and cell phone reimbursement. Pay is based on several factors including but not limited to education, work experience, time in role, certifications, etc. This role is eligible for a bonus based on performance. In addition to your salary, MediaNews Group offers a comprehensive benefits package, and a 401K plan (all benefits are based on eligibility).
Who we are:
The Oakland Press, a subsidiary of MediaNews Group, is a daily newspaper published in Oakland County, Michigan with headquarters in Troy. It is owned by 21st Century Media, the local historical society traces its origins to The Pontiac Gazette, founded in 1843. The paper has been published under various names, including The Pontiac Press, until it was renamed The Oakland Press in 1972. Original editorials and reporting, including major-sport beat writers, are also carried in the sister paper The Macomb Daily.
We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
"Built In Best Places to Work 2023 & 2024 Winner"
#LI-AR1 #LI-REMOTE
MediaNews Group is seeking a dynamic and results-driven Digital Account Executive to join our sales team. The ideal candidate will be responsible for managing client relationships, developing new business opportunities, and driving sales growth for our digital advertising products. You will work closely with clients to understand their marketing needs and deliver effective digital solutions that maximize their return on investment.
*This is a remote role but you must reside in the state of Michigan.
What you will do:
- Develop and maintain strong, long-term relationships with clients and serve as the primary point of contact for all digital advertising needs to ensure client satisfaction
- Identify and pursue new business opportunities to achieve sales targets, conduct market research to identify potential clients and generate leads
- Oversee the execution of digital advertising campaigns, including display, social media, email marketing, and other online marketing strategies; ensure campaigns are delivered on time, within budget, and meet client expectations
- Understand client business goals and provide strategic advice on digital marketing solution, present and explain the benefits of our digital products to clients
- Monitor campaign performance and provide clients with detailed reports and insights; use analytics to optimize campaign performance and recommend improvements
- Work closely with internal teams, including creative, technical, and production, to ensure seamless execution of campaigns; coordinate with other departments to deliver integrated marketing solutions
- Stay up-to-date with industry trends, emerging technologies, and competitive landscape and use this knowledge to educate clients and drive innovative solutions
- Maintain sales activities and client interactions in pipeline
- Prepare sales reports and forecasts for management
What you will bring:
- Bachelor's degree preferred but not necessary
- 3+ years of experience in digital sales, account management, or a related field, preferably within a media company
- Strong understanding of digital marketing channels, including SEO, SEM, social media, display advertising, and email marketing
- Excellent communication and presentation skills
- Ability to build and maintain client relationships
- Proven track record of meeting or exceeding sales targets
- Analytical mindset with the ability to interpret data and make data-driven decisions
- Proficiency in CRM software and Google Docs
- Creative thinking and problem-solving abilities
The hourly wage is $24.04 - $31.25. This position is eligible for incentive compensation (commission) and cell phone reimbursement. Pay is based on several factors including but not limited to education, work experience, time in role, certifications, etc. This role is eligible for a bonus based on performance. In addition to your salary, MediaNews Group offers a comprehensive benefits package, and a 401K plan (all benefits are based on eligibility).
Who we are:
The Oakland Press, a subsidiary of MediaNews Group, is a daily newspaper published in Oakland County, Michigan with headquarters in Troy. It is owned by 21st Century Media, the local historical society traces its origins to The Pontiac Gazette, founded in 1843. The paper has been published under various names, including The Pontiac Press, until it was renamed The Oakland Press in 1972. Original editorials and reporting, including major-sport beat writers, are also carried in the sister paper The Macomb Daily.
We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
"Built In Best Places to Work 2023 & 2024 Winner"
#LI-AR1 #LI-REMOTE
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