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Product Marketing Manager

Speakeasy, Inc • San Francisco, CA 94102 • Posted 2 days ago

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In-person • Full-time • Mid Level

Job Highlights

Using AI ⚡ to summarize the original job post

Speakeasy is seeking a Product Marketing Manager to join their small but mighty GTM function. This role involves high levels of individual ownership, offering an opportunity to make a significant impact on a fast-growing platform. The successful candidate will be responsible for end-to-end product marketing for new products, including planning and executing product launches, developing positioning and messaging, and creating lifecycle marketing content. This position requires at least 3 years of product marketing experience, a strong writing ability, and an understanding of enterprise developer tooling.

Responsibilities

  • Plan and execute product launches from strategy to messaging, channel strategy, and measurement; collaborating with product, engineering & sales.
  • Research the market to figure out how Speakeasy should position itself and write compelling messaging for marketing channels.
  • Write your own content as well as work with contractors and future content marketing hires to make this happen.
  • Create content and messaging for email drip campaigns throughout the customer lifecycle.
  • Gain a deep understanding of our audience, and our products and contribute to the development of our positioning and messaging.

Qualifications

Required

  • At least 3 years of product marketing experience.
  • Experience working on enterprise developer tooling supporting a hybrid sales motion that blends PLG & enterprise sales.
  • Ability to write short-form and long-form content for a technical audience.
  • Core competencies in positioning, messaging, launch management, and partner marketing.
  • Understanding of channel, content, and growth marketing in addition to product marketing strategy.
  • Knowledge of API development or strong desire to learn about these topics quickly.

Full Job Description

Our Mission

APIs are the foundation for innovation, allowing every engineer to access powerful functionality with a simple HTTP request. Speakeasy is accelerating the pace of innovation by making it easy every company to build, test, and launch great REST APIs.

We started by creating an SDK generator that allows every company to generate ergonomic, type-safe SDKs for their API. Speakeasy SDKs are used by some of the largest and most respected companies in the world, Vercel, Mistral AI, Kong and more.

But this is just the beginning. We're building a complete tool chain to handle all of a company's API needs. We're a team of platform developers, code gen experts and AI engineers building the foundation for the future of API development.

The Opportunity

We have a small but mighty GTM function. We believe in high levels of individual ownership, so this is an opportunity to make an impact and leave your mark on a fast-growing platform.

We have a number of new product lines that we are going to be launching in the next 6 months, and we're looking for someone to help run product marketing end-to-end for some of these new products.
What you'll be doing
  • Launches: Plan and execute product launches from strategy to messaging, channel strategy, and measurement; collaborating with product, engineering & sales.
  • Positioning & Messaging: Research the market to figure out how Speakeasy should position itself and write compelling messaging for marketing channels.
  • Content strategy: We want to become the destination for learning about API development. You'll write your own content as well as work with contractors and future content marketing hires to make this happen.
  • Lifecycle marketing: Create content and messaging for email drip campaigns throughout the customer lifecycle.
  • Marketing Strategy: Gain a deep understanding of our audience, and our products and contribute to the development of our positioning and messaging.
What we're looking for
  • Marketing experience: At least 3 years of product marketing experience.
  • Industry or business model experience: Experience working on enterprise developer tooling supporting a hybrid sales motion that blends PLG & enterprise sales.
  • Writing ability: You've written short-form and long-form content for a technical audience, and can point to examples of your writing.
  • Product marketing depth: With core competencies in positioning, messaging, launch management, and partner marketing.
  • Marketing breadth: You understand channel, content, and growth marketing in addition to product marketing strategy.
  • Interest in our product space: Knowledge of API development or strong desire to learn about these topics quickly.
Benefits
  • Generous equity
  • Competitive pay
  • 100% employer-covered medical, dental, and vision insurance
  • 401(k) plan
  • Unlimited PTO
  • Quarterly off-sites in SF and London (and maybe other locations!)
  • Work with a fun, collaborative, ambitious team

Excited to learn more? Get in touch with us at jobs@speakeasy.com We look forward to hearing from you!