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AssetWatch, Inc. • Remote • Posted 6 days ago via ZipRecruiter
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The Marketing Operations Manager at AssetWatch, Inc. is responsible for managing and optimizing the marketing automation platform (HubSpot), account-based marketing software (6Sense), and CRM (SalesForce). This role involves optimizing and automating marketing processes, managing the marketing technology stack, leveraging data analytics to drive marketing campaign success, and working closely with various teams to improve campaign effectiveness and system efficiencies.
AssetWatch serves global manufacturers by powering manufacturing uptime through the delivery of an unparalleled condition monitoring experience, with a passion to care about the assets our customers care for every day. We are a devoted and capable team that includes world-renowned engineers and distinguished business leaders united by a common goal – To build the future of predictive maintenance. As we enter the next phase of rapid growth, we are seeking people to help lead the journey.
You will be responsible for managing and optimizing the marketing automation platform (HubSpot), account-based marketing software (6Sense), and CRM (SalesForce). You will be responsible for optimizing and automating marketing processes, managing our marketing technology stack, and leveraging data analytics to drive our marketing campaigns' success. This role requires a strong technical background in marketing automation, data analysis and forecasting, and a deep understanding of marketing technology tools. This role can see the entirety of the big picture and work on the daily details to meet KPI's and increase MQL conversionsmarketing revenue attribution. Working closely with creative designbusiness development, sales, customer success and other critical roles in the customer journey, this role will develop, monitor, analyze, and fine-tune processes in the marketing automation and CRM systems to improve campaign effectiveness, system process lead work flows, account and contact record synchs, and overall system efficiencies between the integrated applications and system environments.
What You'll Do:
Who You Are:
Qualifications
What We Offer:
AssetWatch is a remote-first rapidly growing startup providing a game changing condition monitoring platform and mobile experience in the industrial manufacturing space.
We have a distributed team that works remotely across locations in the United States. We are open to candidates from most states but collaboration within core working hours is required.
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